Empowering NaASC CHAPTERS
Join the Movement. Make a Difference. Mobilize Now.
NAASC Chapter Marketing Toolkit
Empowering Your Chapter Members to Amplify Their Impact
Take Action Today for a Better Tomorrow
The NAASC SWV-Ai, Chapter Marketing Toolkit, is your go-to resource for driving impactful voter registration and civic engagement campaigns within your chapter and community. It is designed to equip you with all the materials, strategies, and resources you need to effectively promote the Spelman Women Vote—Amplified Impact campaign
Toolkit Highlights
Comprehensive Timeline
Our toolkit offers a detailed timeline of recommended marketing activities to keep your chapter on track.
Social Media Assets
Access ready-to-use social media images and captions to enhance your online presence.
Engagement Strategies
Discover effective strategies to engage your community and amplify your chapter’s impact.
Resource Library
Utilize a variety of resources tailored to support your promotional efforts and maximize outreach.
Marketing Activity Timeline
Follow this timeline to effectively promote Spelman Women Vote within your local NAASC chapter.
Week 1 - September 15 - 21, 2024
September 15 |
Caption:The NAASC is leveraging the collective strength of Spelman women nationwide and mobilizing our community to drive impactful achievements during the 2024 election season.#NAASCVotes #SpelmanWomenVote #SWV2024 |
September 17
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Caption:Today is National Voter Registration Day. Register and confirm your status at nass.org/can-I-vote Make sure your activity counts by logging your activity at https://forms.gle/525A9uFyLYYVCVUv7 #NAASCVotes #SpelmanWomenVote #SWV2024 |
September 20
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Caption:National Black Voter Day is our answer to voter suppression. It’s the answer to misinformation campaigns. Let’s collectively diminish the efforts to stoke racial division and diminish the voices of Black and brown Americans. View more information at nul.org #NAASCVotes #SpelmanWomenVote #SWV2024 #ReclaimYourVote |
Week 2 - September 22 - 28, 2024
Customizable the press release template announcing the launch of the voter registration campaign. Download and tailor it to your
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September 23
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Caption:🎉 It’s High School Voter Registration Day! 📚✍️ Let’s empower the next generation to make their voices heard. 🗳️ If you’re 18 or turning 18 before the next election, take a few minutes to register and be part of shaping our future! 🌟 #NAASCVotes #SpelmanWomenVote #SWV2024 #VoterReady #YouthVote #FutureLeaders |
September 25
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Caption:Are you registered to vote? Be sure to check your registration status before your state’s registration deadline. Visit www.nass.org/can-I-vote to check your registration. Count your activity by logging your activity on naasc.org #SpelmanVotes,#SWV2024 |
September 27
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Caption:Support Spelman Sisters and rep your vote with style! 🗳✨ In partnership with Classy Press, a Spelman alumna-owned business, NAASC is offering a limited edition Spelbox packed with exclusive swag just for us. 💙 Each purchase helps fund the Donald and Isabel Stewart Scholarship, so your investment gives back to Spelman students. 🌟 NAASC members, check your email for a special discount code! Visit https://www.hbcuchic.com/vote to get yours today! #NAASCVotes #SpelmanWomenVote #SWV2024 |
Week 3 - September 29 - October 5, 2024
September 30 |
Caption:Every state has its own voter registration deadline. Visit www.nass.org/can-I-vote to register and to find your state’s registration deadline. Count your activity by logging your activity on naasc.org #NAASCVotes #SpelmanVotes #SWV2024 |
October 2 |
Caption:In partnership with Classy Press, a Spelman alumna-owned business, NAASC is offering an exclusive Spelbox with swag just for our Spelman Sisters! Each purchase supports the Donald and Isabel Stewart Scholarship, so your investment in this swag box goes beyond the box—directly contributing to Spelman students. NAASC members receive a discount with a code sent via email. To purchase, visit https://www.hbcuchic.com/vote #NAASCVotes #SpelmanWomenVote SWV2024 |
Week 4 - October 6 - 12, 2024
October 7
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Caption:October 7-11 is National Voter Education Week! Visit https://nationalvotereducationweek.org/ to help voters bridge the gap between registering to vote and actually casting a ballot.. Count your activity by logging your activity on naasc.org #NAASCVotes #SpelmanVotes #SWV2024 |
Week 5 - October 13 - 19
October 14 |
Caption:Over 15 million voters did not vote in the last election because they did not have rides to the polls. Let’s get the word out about this valuable program so that everyone has access to vote. Go to: www.lyft.com/lyftup/programs. #NAASCVotes @SpelmanWomenVote #SWV2024 |
October 15 |
Caption:Volunteers help elections run smoothly during early voting and on Election Day. If you choose to volunteer for this year’s election, be sure to know the rules. Visit https://www.nass.org/can-i-vote/become-a-poll-worker and select your state to learn the rules andrequirements. Log in to count your involvement at naasc.org #SpelmanVotes #SWV2024 |
Week 6 - October 20 - 26, 2024
October 21 |
Caption: Are you ready for Vote-Coming? Join us at homecoming to learn how weplan to amplify our impact. Take a picture at our tent, post it and tag us. Then make sure you log your activity at naasc.org #SpelmanVotes #SWV2024 #Votecoming2024
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October 22 |
Caption:
Come Picture Perfect in Your Votecoming Swag!
Join us for a group photo at the front of the Rockefeller Fine Arts Building. A drone will take an Ariel shot as we form the letters GOTV! RSVP: Sign up here (https://docs.google.com/forms/d/e/1FAIpQLSciC-yRvdXccGKjk5OGRqLVjIg9KUsi1B5k8AhCOazp8JrRgA/viewform?usp=sf_link) to let us know you’re coming. Let’s Go Viral! We need at least 100 people to show up. #NAASCVotes #SpelmanWomenVote #SWV2024
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October 23 |
Caption: Don’t forget! 🗳️ Time is running out to mail in your ballot! ✉️ Make sure your voice is heard – seal, sign, and send it off today! 📬 Every vote counts in shaping our future. 💪🏽 #NAASCVotes #SpelmanWomenVote #SWV2024 |
October 23 |
Caption:
📲 Spelman Sisters, it’s selfie time! Snap a pic of yourself rocking your NAASC GOTV T-shirt and upload it to your social media by Oct. 24 for a chance to win a gift card to the Spelman Bookstore! 🎁 Don’t forget to tag us so we can see your Spelman pride in action. Let’s flood our feeds and show the power of our vote! 💙✊🏽
#NAASCVotes #SpelmanWomenVote #SWV2024
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October 25
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Caption:
Show Off Your Vote-coming Style! Join us at the Rockefeller Fine Arts Building for a group photo with a drone taking an epic aerial shot of us forming GOTV!
RSVP: Sign up here (https://docs.google.com/forms/d/e/1FAIpQLSciC-yRvdXccGKjk5OGRqLVjIg9KUsi1B5k8AhCOazp8JrRgA/viewform?usp=sf_link) to confirm your spot.
Let’s aim for 100 people to go viral! #NAASCVotes
#SpelmanWomenVote #SWV2024
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Week 7 - October 27 - November 2, 2024
October 28
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Caption:
Help us ensure seasoned Spelman alumnae get to the polls! Your role will involve connecting alumnae and drivers to have them make arrangements for early voting. The local chapter will provide you with all the information and contacts needed to facilitate this process.
If you’re willing to coordinate rides between drivers and alumnae who need transportation, please fill out the form located here.
#NAASCVotes #SpelmanWomenVote #SWV2024
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October 29 |
Caption:Celebrate Vote Early Day on October 29th! Vote early to ensure that school,work, long lines, or a bad commute on Election Day won’t stop your ballot from being counted! Let us know if you voted early by counting your activity at naasc.org #SpelmanVotes #SWV2024 #Votecoming2024 |
October 29
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Caption:
True Blue Rides for you offers rides to our sisters who need assistance getting to the polls. Contact your NAASC Local Chapter to request assistance. If you are able to provide rides, fill out the form located here.
#NAASCVotes #SpelmanWomenVote #SWV2024
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Week 8 - November 3 - 9, 2024
Post-Campaign Success Press Release Template: Template for announcing the campaign’s results, including the chapter winners, and summarizing the initiative’s impact.
November 5
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Caption:The Spelman Women Vote—Amplify Impact (SWV-Ai) campaign is designed to leverage the collective strength of Spelman women nationwide. Today is our day to get out and vote. Let us know if you voted or helped someone else get to the polls by counting your activity at naasc.org #SpelmanVotes #SWV2024 #Votecoming2024 |
Additional Templates
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Media Alert Event Templates: Press release templates to promote specific events, such as a Voter Education Bus, Homecoming activities, and the Election Watch Party.
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Media Pitch Email Template: A concise, persuasive email template that may be used to present newsworthy stories or events to journalists, highlighting key details and relevance to capture their interest and secure coverage.
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A Flyer Template created in Canva. Open the Canva link and make a copy for your Canva files. The copied designs are editable.
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Educational Videos to repost from the NAASC SWV-Ai Education Committee.
Complimentary Content Suggestions
- Facebook/Instagran Reel or YouTube Short
- Repost Educational Content
- Blog Post
- Email Announcement
Share Your Event!
Send us information about events you are hosting.
